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Original Research Report: The State of Agentic Commerce

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Latest Content

In our recent podcast, Where eCommerce Growth Still Works: Navigating Fragmented Discovery and Diminishing Returns with Agentic Commerce, we explored what this shift means for brands, retailers, and commerce leaders trying to grow in a more complex environment.

Where eCommerce Growth Still Works in an Era of Fragmented Discovery and Agentic Commerce

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Image of a LLM chat environment with the text "The Agentic Shift is Here" representing how eCommerce has shifted

The Agentic Shift Is Here: What Commerce Leaders Must Re-Architect Now

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In conversations with retail executives, analysts, and commerce technology leaders at NRF 2026, several themes emerged with remarkable consistency: agentic commerce is accelerating, search is converging with AI merchandising, product data foundations are becoming essential, and the winners in 2026 will be those who pair innovation with operational readiness.

The Biggest eCommerce Trends Shaping 2026: Agentic Commerce, AI Discovery, and the New Rules of Visibility

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