Tap Into Unparalleled Supplier Discovery Potential With The Connected Commerce Network®
By Jager Robinson | July 16, 2024
The world spends, on average, $30 billion dollars every year on supplier procurement. Combined with ever-increasing customer acquisition costs totaling $522.5 billion in 2022, a 60% increase from 2018, supplier discovery has become a real problem in the commerce industry.
Luckily, the Connected Commerce Network® is designed to combat this. Logicbroker’s redesigned CCN delivers an innovative platform that brings together thousands of suppliers into a single, seamless partner discovery ecosystem, enabling effortless and rapid connections between suppliers, retailers, and marketplaces across the globe.
Now, instead of a procurement professional spending the average 270 hours per year PER SUPPLIER on lengthy discovery, contract negotiations, and onboarding, Logicbroker’s proprietary, curated, and exclusive supplier network hosts thousands of vetted suppliers ready to onboard entire product catalogs in just a few button clicks.
Key Benefits of the Connected Commerce Network
The importance of swift and effortless connections between brands and retailers cannot be overstated. The ability to quickly adapt and expand is crucial for maintaining a competitive edge. The CCN facilitates this by offering a user-friendly interface within the Logicbroker portal, where retailers can discover new partners, brands can share vital merchandising information, and both can manage their operations efficiently.
Key benefits include:
- Unmatched Onboarding Speeds: Through onboarding that takes just a few minutes, Retailers browsing through the CCN can help facilitate fast contracting and onboarding to dramatically reduce the time it takes for product discovery.
- Rapid Revenue Growth For Retailers: By connecting with new partners quickly, retailers can tap into new markets and customer bases, driving sales, and increasing revenue.
- Quick Product Discovery for Brands: After opting into the network and sharing merchandising information, Brands can be quickly discovered by new retailer partners and start selling on new channels effortlessly.
- Expanded Product Assortment: Retailers can effortlessly expand their product offerings by integrating with a diverse range of suppliers, building a unique assortment designed to enhance the shopping experience for their customers.
- Seamless Integration: The Logicbroker portal provides an intuitive and efficient platform for managing connections and operations, reducing the complexity and time involved in traditional supply chain management.
- Limitless Product Diversity: The CCN connects suppliers of every kind to retail partners looking to maximize diversity, unique assortments, and more. Instead of embracing a shotgun approach to product assortment, the CCN curates a unique selection of goods that can be tailored to a retailer’s target audience.
For more information about the Connected Commerce Network and how to become a part of this revolutionary initiative, reach out to your dedicated Logicbroker rep.
Connected Commerce in the Real World
When a retailer comes to Logicbroker, they are typically looking for three things: rapid supplier and product onboarding, dedicated support for their commerce ecosystem, and effortless order management capabilities. With the Connected Commerce Network®, Logicbroker is further simplifying the supplier recruitment process to enhance our already best-in-class On-Demand Onboarding capabilities and our Product Management Center.
With thousands of participating sellers already vetted, tested, and approved within the CCN, new and existing retailers can filter by product, catalog, name, or, in the future, even vertical to find new suppliers. These suppliers represent endless catalogs of curated goods that will delight customers, build lifetime value, and increase average order value in a matter of minutes.
For example, let’s say there is a retailer named Electronics Depot. As Logicbroker customers, Electronics Depot has access to our self-service portal that lets them consolidate their existing platforms into one single pane of glass view of their commerce program. As Logicbroker customers, Electronics Depot has access to the Connected Commerce Network®. From their existing Portal account, Electronics Depot can now effortlessly browse vetted, curated, and targeted suppliers selling electronics and accompanying goods like cables, set top boxes, and game consoles.
Each listing comes with comprehensive product descriptions, a complete contact form to browse their website, and communication tools to set up new connections in just a few minutes. Instead of relying on lengthy email chains, an onboarding process that could take weeks, and even contract negotiations that are increasingly likely to stall, the CCN helps facilitate a long-lasting relationship through both the supplier and retailer’s existing Logicbroker accounts.
For the suppliers within the network, CCN offers the most unique path to increasing revenue and market share. Instead of relying on word of mouth, or expensive advertising campaigns, the CCN’s curated and inclusive nature allows for effortless product discovery. After opting-in and making a profile, expansion is just a matter of when, not if.
Future Enhancements Coming to the Connected Commerce Network®
With this redesign comes a slate of future enhancements as well. First and foremost, the CCN will quickly see the introduction of comprehensive product scorecarding. If you’re familiar with the Logicbroker Portal, you know that we already offer vendor scorecards to every retailer in our network. These scorecards measure supplier performance across preset metrics defined by their retailer partners.
Coming soon, these scorecards will extend into the CCN and allow new retailers to see supplier performance before contracts are signed and, for those already signed up, allow retailers to monitor their performance throughout the lifetime of their contract.
In addition, Logicbroker will be adding badges and certifications for retailers and suppliers to mark the truly exceptional partners within the program. These badges and certifications will cover a wide array of categories, and will even include third-party certifications to ensure data security, like-minded beliefs, and more.
Join the Most Advanced Supplier Network in the World
To learn more about the Connected Commerce Network®, or to learn how you can opt-in or join as a retailer, please reach out to a Logicbroker representative. We have live demos that showcase the network’s capabilities and help new retailers get up and running quickly to start expanding their assortment.
About Logicbroker
Logicbroker is a premier multi-vendor commerce platform that seamlessly connects trading partners regardless of integration types. Our modern solutions empower retailers and brands to take control of their customer experience by harnessing and analyzing vital first-party data, reducing inventory risk, and curating their expanded assortment. By improving the visibility into our client’s commerce programs, Logicbroker can better position retailers and brands for transformative growth.
As business needs and demand shift, Logicbroker provides the ability to quickly switch suppliers and product fulfillment between 3P to 1P and responsibly find new sources of inventory that uphold your brand integrity and meet your delivery promise. We work with mid-market and Enterprise manufacturers and retailers across a number of verticals including Health & Wellness, Home Improvement, Consumer Electronics, Toys & Babies, and Consumer Packaged Goods and service brands such as Samsung, Victoria’s Secret, The Vitamin Shoppe, Walgreens, Ace Hardware, and BBQGuys.
Modern dropship & marketplace solutions have never been so easy.
Are you ready to drive growth and gain unparalleled speed to market with a modern, scalable dropship or marketplace program? Fill out the form below to get in touch with our team: