Logicbroker’s Connected Commerce Network® Connects Retailers and Brands Across The Globe
By Jager Robinson | July 18, 2024
Logicbroker’s redesigned Connected Commerce Network® delivers an innovative platform that brings together thousands of suppliers into a single, seamless partner discovery ecosystem, enabling effortless and rapid connections between suppliers, retailers, and marketplaces across the globe.
On this week’s Product Feature Spotlight, hear from our VP of Digital Commerce, Steve Norris, on how retailers and brands can leverage our newly redesigned Connected Commerce Network to both discover new suppliers as well as make themselves discoverable to retailers and marketplaces across the globe.
The Connected Commerce Network®
Merchandising and eCommerce teams traditionally spend hundreds of hours scouring the internet, their professional network, and competitor sites to find brands and a curated assortment that their customers will crave and match their brand identity.
All of that work, only to turnaround and struggle to understand if the brand participates in dropship or marketplace programs, can ship directly to the customer, meet their customer promise, and if that is true, understand who they should contact to start the conversation.
Logicbroker answers those questions with our Connected Commerce Network®, a pre-connected, pre-vetted network of thousands of high-quality suppliers that is discoverable directly within the Logicbroker platform and allows for connectivity within minutes.
Retailer Flow
For example: If I’m a sporting goods retailer that’s looking to quickly expand my assortment, I can:
- Go to the category filter and select “Sports and Fitness”
- I immediately see an entire list of pre-connected Logicbroker suppliers that I can select from.
- I’ve recently received a few customer surveys saying that they wished I carried more baseball products, so I’m going to “View” “All Things Baseball”
- Directly in the Logicbroker platform, I can see all of the information about the supplier and I can review the collection of baseball bats, bat bags, and jerseys that they have elected to make discoverable in the Logicbroker platform.
- If I was looking for something more specific, like growing my assortment in America’s fastest growing sports, Pickleball. I can simply search for it.
- I immediately see all suppliers of Pickleball products in the Connected Commerce Network.
- As a merchant, I’m not as familiar with this category since it’s new, so I want to take a look at Nettie.
- I can immediately see their business details and directly access their shop.
- Here I can see the products that they sell and their brand image to see if it matches with mine.
- These paddles will go perfectly with the rest of my assortment and the company matches my brand ethos. I’d love to connect with someone there to start the conversation.
- I can message the merchandising contact at Nettie directly inside the Logicbroker platform to get the partnership conversation started.
Supplier Flow
If I’m a supplier on the Logicbroker platform, I want to make sure that I can be discovered by dropship programs and marketplaces around the world, as this will help me reach new audiences and improve sales.
For Example: As a watch startup, I need to find new channels to sell my handmade, master crafted watches, because retailers and online marketplaces have larger audiences than I do I my direct to consumer site.
- I can go into my Account Information
- Upload my company logo
- And complete my merchandising contact information.
- Ensuring you select “Share My Profile” now allows you to be immediately discover by marketplaces and online retailers worldwide.
If you’d like to learn more about Logicbroker’s Connected Commerce Network, don’t hesitate to reach out to our team.
Modern dropship & marketplace solutions have never been so easy.
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