Logicbroker Shines In 2023 McFadyen Marketplace Suite Spot Report
By Jager Robinson | February 5, 2024
Logicbroker was once again featured as a complete multi-vendor commerce solution with the lowest total cost of ownership on the market today in McFadyen Digital’s latest Marketplace Suite Spot Report. With 12 advanced features listed in the report and all 10 marketplace operator features integrated into our platform, Logicbroker offers a complete multi-vendor commerce experience for all clients.
“Logicbroker has a demonstrated history with enterprise-scale dropship operations and their marketplace capabilities are best suited to introduce elements of a curated marketplace. Logicbroker’s differentiators include a white glove level of seller onboarding/ongoing merchandising support, on-demand seller onboarding, and a wide format of connection options including API, XML, EDI, AS2, Portal, JSON, XSLX, CSV, or email.”
Suite Spot Highlights Logicbroker’s Marketplace Strengths
In the McFadyen report, Logicbroker was outlined as a nimble enterprise dropship and marketplace solution. Not only were we confirmed as B2B and D2C capable for all eCommerce fulfillment solutions but also the report positioned our organization as a market leader in the following categories:
- Inventory Optimization
- Supports sellers with Multiple Fulfillment Centers
- Open APIs
- Omnichannel Order Fulfillment
- (Seller-Related Features) Automated Seller Payments
- Manager Seller Accounts
- Order Management
- Escrow Payment Handling
- Internationalization
- (Marketplace Operator Features) Automated Seller Payments
- Spreadsheet Integration and Updates
- Multi-Seller Checkout
Logicbroker’s Key Strengths According To McFadyen Digital
In the report, McFadyen highlighted the following as Logicbroker’s key strengths.
- Demonstrated history of enterprise success with the dropship model of multi-vendor commerce.
- Offers a wide range of connection options for sellers: API, XML, EDI, AS2, Portal, JSON, XSLX, CSV, Email
- Offers white-glove seller management that includes onboarding support, post-launch acceleration support, and front-line day-to-day support.
- Offers good supply chain visibility across many channels
- New product onboarding center brings additional GUI-based catalog management capabilities to both site operators and marketplace sellers.
- Advanced seller quality management features allow operators to provide specific quality guidelines based on a variety of qualitative and quantitative metrics, including buyer feedback.
- Newly enhanced bulk shipping label, packing slip, and pick list generation capabilities.
Cortina Acquisition Builds Logicbroker’s Strengths
McFadyen Digital spent some time in this year’s report highlighting platforms to watch that are making waves in the eCommerce industry. These platforms include small and large organizations that are either just beginning or looking to make impacts into new aspects of the industry they previously omitted. This year, McFadyen Digital highlighted Logicbroker’s recent acquisition—Cortina.
Established in 2021, Cortina emerged as a contending SaaS platform for launching an online marketplace or dropship site. This innovative start-up primarily focused on assisting brands in selling complementary products without the need for inventory or capital risk. Cortina’s unique platform enabled online retailers, brands, and marketplaces to expand beyond their core business into new categories and products, thereby broadening their reach and enhancing their growth potential. Their proprietary seller network consisted of over 1,500 unique brands.
Cortina’s main draw has been through their advanced platform connectors to Shopify and WooCommerce enabling marketplace sellers to quickly onboard their catalogs and fulfill orders directly within their current eCommerce platform. This reduced the friction for new, unique sellers to participate in marketplace selling.
“Cortina’s platform is retailer-focused, allowing these businesses to offer their customers a broader range of physical or digital products and services by offering 3rd party products and services alongside their own offerings. Cortina is delivered in a SaaS model and connects to any number of popular front-end eCommerce platforms to handle the transactions. One of their primary value proposition is a fast time-to-market and an accelerated path to onboarding sellers quickly.”
Are You Ready To Take Control?
Logicbroker offers the most complete multi-vendor commerce experience for both retailers and brands looking to connect with their vendors, orchestrate a perfect commerce solution, and grow their revenue and market share. The McFadyen Digital Marketplace Suite Spot Report is the perfect highlight of our expanding ecosystem, but that’s not all there is to know. Explore our website and reach out to our sales team to schedule a one-on-one meeting with our solutions engineers.
Whether you’re looking to sign with Logicbroker or exploring options that other legacy providers don’t provide, we are happy to help outline your goals and commerce targets to find the best solution with our without our company.
To download the full Suite Spot report, visit McFadyen Digital’s website.
About The McFadyen Digital Marketplace Suite Spot Report
The Marketplace Suite Spot℠ report evaluates the top marketplace development technologies businesses can use to create, launch, and grow an ecommerce marketplace. Some of these marketplace enablement technologies require integration with a standalone ecommerce platform to operate, some include that customer-facing catalog/cart/checkout functionality along with marketplace-specific functionality. The report contains vendor information, platform capabilities, ideal market fit, and more including several comparison visuals in order to gain a clearer understanding of the leading options in this space.
About Logicbroker
Logicbroker is a premier multi-vendor commerce platform that seamlessly connects trading partners regardless of integration types. Our modern solutions empower retailers and brands to take control of their customer experience by harnessing and analyzing vital first-party data, reducing inventory risk, and curating their expanded assortment. By improving the visibility into our client’s commerce programs, Logicbroker can better position retailers and brands for transformative growth.
As business needs and demand shift, Logicbroker provides the ability to quickly switch suppliers and product fulfillment between 3P to 1P and responsibly find new sources of inventory that uphold your brand integrity and meet your delivery promise. We work with mid-market and Enterprise manufacturers and retailers across a number of verticals including Health & Wellness, Home Improvement, Consumer Electronics, Toys & Babies, and Consumer Packaged Goods and service brands such as Samsung, Victoria’s Secret, The Vitamin Shoppe, Walgreens, Ace Hardware, and BBQGuys.
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